Hey There, I’m Caitlin.
Copywriter. Brand Builder. Creative Big-Thinker.
I’m a senior creative and brand marketing leader with over 15 years of experience building brands across lifestyle, beauty, fashion, wellness, and home categories.
My discipline is copy, so storytelling is my love language. I’m inspired by collaboration and culture; they fuel my never-ending need to create breakthrough campaigns to surprise, delight, and connect authentically with audiences.
Well-versed in creative direction, brand strategy, and content development across all owned, earned, and paid channels—I have the deep-in-my-bones passion and practical know-how required to elevate and differentiate brands in ever-crowding markets.
Selected Clients
